The magical world of the net provides the glamour, glitz, and power for us just like the holy grail provided awe-astounding mystery for the knights of ancient times. Through the net, your dreams can be achieved and enlightenment can be reached. You spend time with your family and loved ones, write off your expenses having a home-based business, and you choose your own hours. With this lifestlyle, the concept of happiness is well within reach. But the problem with jumping out onto the web is your inability to know how to travel in the magical world. Without going through the heros journey, the magical worlds powers will never reveal themselves to you. Necessities * To make money online, you must provide something that people want or need. * To make money online, your customers must know how to find or contact you. * To make money online, you must provide a way for potential customers to find/contact you or check out what you have to offer. Requirements From the necessary items above, you will need the following: * Product/service * Website * Content/information Business-wise, the above three are all important, but only one is the MOST IMPORTANT. Take a guess? If you understand business, then you know its content. Content is king. Why you ask? Well, if you build your website and your content is unclear or irrelevant to your audience, no one will be seen NEAR your site. If you have a fabulous product and/or service, but your copy ad sucks, then youre not going to sell or convince anyone to take you seriously. Therefore, before raging on about your products/services/website, you should first ensure you have great content. Through content, your expertise and passion can shine through the murky space of boring, deceitful, dishonest, and selfish sites on the web. Wondering why I used the word boring? Dont think it has anything to do with business. Youre wrong. Again. It has everything to do with business. Boring means the person reading is not interested or not piqued by your content. Years ago, this translated as decreased traffic and no hits. In 2006, it becomes several issues affecting your paycheck online: * Your information isnt useful and no one will form a joint venture with you * You cant find anyone reputable to provide you with a testimonial * Youve had one person opt-in to your newsletter in three months * No one cares to partner with you and sell your products as bonuses * Your Google Adsense usage is 0% * Only ants and the local stray cats read your blog Again, content is where your focus should be because its the foundation of a wonderful assault weapon that fires glue on your visitors and those on your email list. Think of the online marketing gurus and people making money online. For example, heres a few you should be familiar with: * Andrew Fox (marketing for internet business) * Joe Mr. Fire Vitale (marketing, copywriting, publicity, or advertising) * Jo Han Mok (affiliate marketing) And the key ingredient to all these successful people is CONTENT. They know how to write the right content to move other people (whether its motivating, inspiring, helping, etc.). Therefore, the first thing you need in your life is the right kind of content. Most will say Content is King, but I disagree. Kings are seen for their power and wise judgment, but what of the women that foster and nurture these men to stay focused? Like most queens, great writing is transparent and readers enjoy the power of the thoughts, concepts, and ideas in great writing. Your purpose will be felt, but the way you deliver the power will go unseen. Thats right, You dont want your content to be king, you want it to be queen. |
